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BEVERAGE.CASH - investment in the world of drinks

Cheers!


Have you been bored with investing in stocks or bonds? You must try to fill a portfolio with this more fluid investment.

"This is not an exact science count like mathematics. You have to try to find something that is rare, the point is that one right bottle is enough,"


Alcoholic beverage market is the most attractive investment asset and for the last hundred years bypassed stocks, precious metals, works of art and antiques in profitability. A good wine collection may show a value increased in hundreds of percent. For example, Chateau Lafleur Pomerol 1982 has increased its value from 20,000 to 40,000 GBP just in the last two years, and Bordeaux Lafite Rothschild has risen in price by 850% just during one year. Whiskey Port Ellen 1983 which was sold for 100 GBP is now worth a few thousand pounds. Compared to cryptocurrencies, investing in alcohol has minimum risks. Because of its characteristics, alcohol will never become cheaper with time.

WHO ARE WE 
First decentralized innovative solution where the real sector of economy and cryptocurrency world have been merged. Starting with the beverage market we are striving to create an ecosystem that will become a standard for the integration of the real economy sector and the cryptocurrency world.

PROBLEM 
The main problem of the cryptocurrencies is their integration into the real sector of the economy. The revolution has already happened and cryptocurrency economy has increasingly become embedded in everyday life, but the problem remains: the volume of digital currencies accumulated in the market amounts to hundreds of billions of dollars now, but there is still a very limited possibility of using them as a payment for goods and services.

SOLUTION
Creation of decentralized platform for trading commodity tokens 100% backed with alcoholic beverage. It’s the exclusive combination of features, design and social elements that truly sets our solution apart from the competition.

PROJECT´S ADVANTAGES
The BEVERAGE.CASH project implies

  • an intuitive application which is simple and accessible to new users.
  • the social component - community members (experts, collectors, wholesalers, alcoholic beverage manufactures, etc.) are rewarded from the award fund through
  • smart contracts for their achievements and recommendations.
  • localization - the ability, with the help of geolocation, to allocate lots and users nearby, contact them using an integrated messenger and, if necessary, meet for the transaction.
  • inability to manipulate the rating of trust– unique solution which excludes any manipulation.
  • security - smart contracts protect users and their funds from mistreatment.
  • transparency - all transactions are made in the blockchain.
  • instant payments - smart contracts distribute money to participants immediately after transaction. 
HOW IT WORKS
Beverage token (BCUT) will be traded at the beverage.cash platform for the cryptocurrency Beverage Coin (BCCT). With Beverage Token (BCUT) the manufactures of alcohol products, wholesalers, collectors, owners of alcohol can place their alcoholic beverage products to the platform in the form of lot. Each lot placed on the platform (one bottle, one barrel, one box, etc.) is represented by a token that will accumulate information throughout the lot's existence: type of drink (wine, distillate, brandy, whisky, cognac etc.) manufacturer, packaging, ingredients, time and place of production, location, estimated value, recommendation made by experts, history of price changes, transaction history etc.

ECOSYSTEM
Socialization of the platform and development of a broad ecosystem on its basis is the most important element of success. The platform is designed to meet the requirements of a wide range of participants in the alcohol market and the cryptocurrency community.

BLOCKCHAIN IMPLEMENTATION

WINE SUPPLY CHAIN MODEL


RFID AND BLOCKCHAIN INTEGRATION IN WINE SUPPLY CHAIN

SMART CONTRACT AUTOMATION
In order to avoid transactions risks we will implement smart contracts that will be responsible for the fulfillment of obligations of all parties.
At the time of purchase the money for the lot will be blocked by a smart contract until transaction is completed. Then the money will be released by smart
contract to all participants involved in the transaction: the seller, experts, developers and insurance fund. 

SMART CONTRACT AUTOMATION
CONSUMPTION OF WINE
The volume of world consumption amounted to 246 million hectoliters of wine per year (this is 32.8 billion bottles). Consumption of wine is growing mainly due to increase in the markets of the USA, Europe and China. In China, wine is becoming an increasingly popular product, thanks to the growing middle class. It is expected that the import of wine into the country will grow at an accelerated pace. The United States of America continues to hold the position of an absolute leader in terms of total wine consumption. Having bought 32 million hectoliters of wine (4.3 billion bottles) in 2014, the US grew by 3% compared to the previous period. 

The second place in the consumption rating is held by France at a volume of 27 million hectoliters per year (3.7 billion bottles). Here, as in many European countries, there is a decline in wine consumption. Most likely, it is closely connected with the world crisis and the deterioration of the economic condition of the country.

The third place went to Germany, which overtook Italy by consuming wine, displacing the latter to the fourth place. The volume of wine purchased in Germany amounted to 22 million hectoliters (2.9 billion bottles), which is 8% more than the previous period. In most countries of Western Europe, the wine consumption culture is highly developed and the level of popularity of this drink among the rest of alcohol is high enough.

Let’s review the state and trends of the two largest markets that our company will focus on:

WORLD ALCOHOL COMSUMTION PER KAPITA

CHINESE MARKET
In 2018 Asia remained one of the most important wine markets in the world. In China, the wine production and consumption sector have been actively developing. According to experts, this trend will continue in 2019. China today is one of the largest markets for importers around the world. Consumers of wine in China are 38 million people, 40% of Chinese wine buyers are young people aged 18 to 29 years. The most popular importers in China are France (China is the largest export market for Bordeaux), Chile and Australia. The growth rate in China may be higher than in any other market. According to the OIV, China has become the second largest wine producing country in the world after Spain and the fifth largest consumer of wine.
With growing prosperity Chinese consumers are increasingly choosing bio-wine and strong premium and craft alcohol.

GERMAN MARKET
In recent years there has been a trend towards a decrease in the consumption of alcohol in the country as a whole. But there is optimism about certain segments
of the market. The sales in the segment of expensive alcohol are growing. First of all, this refers to the expensive brands of vodka, gin, whiskey, rum and liqueurs
on herbs.

If we take into account the growing interest in expensive alcohol and falling in cheap alcohol, this inevitably leads to a lower consumption of per capita - an
obvious negative trend for the country's alcohol market. A serious drop is experienced by low-cost alcohol mainly from local producers and sold through large
discount supermarkets.

The increasing concern for one's own health and the desire of a significant part of the population to lead an active lifestyle have become the main reasons for the
drop in alcohol consumption in the country.

The main trends in the country are the premiumization and diversification of the alcohol market. The Germans increasingly value quality and want to spend their
money on what has been done with care and passion. More and more popular is the craft of regional and international quality brands. Germans love to
experiment with new and unfamiliar ingredients for making cocktails and mixes. The popularity of specialized bars is growing. For the Germans, careful attitude to
the nature, maintenance of balance in it, the quality of packaging of products and honesty in their production are important. Consumers want to get maximum
information about what they buy, where and how it was produced. Emotional perception of the product is no less important than its appearance. Drinking
alcoholic beverages clearly reflect the lifestyle of consumers.

The trends in Germany are very similar to those observed in most of the developed countries of Europe, previously distinguished by large volumes of consumption
of all types of alcohol. For the past decade the volumes in these countries as a whole have fallen except for premium, craft and individual, now fashionable
categories.

According to the organization Euromonitor, the success of sales of strong alcoholic beverages in the last years should be attributed precisely due to craft products
and increase in premium brands. The most popular strong drink, according to the company Nielsen engaged in market research, for the Germans is vodka, which
last year sold 53 million liters. On the second and third places are the liqueurs on herbs and whiskey. In addition, the Germans are increasingly buying gin - this
year its sales rose by 30% to 7.4 million liters.

In general, EU residents spent about € 130 billion on alcohol in 2017.


THE MAIN PARAMETERS OF ALCOHOLIC BEVERAGE COINS (BCCT)EMISSION
TOTAL EMISSION OF TOKENS: 150,425,700 BCCT.
QUANTITY FOR OPEN MARKET IS 65% OF THE TOTAL NUMBER
OF ISSUED TOKENS 97,776,705 BCCT
PRIVATE SALE: 12% - 11,733,205 - BONUS 50%
PRE-SALE: 18% - 17,599,807 - BONUS 25%
MAIN SALE: 70% - 68,443,693 - BONUS 10% - 0%
SOFT CAP: 1,500 ETH
HARD CAP: 30,000 ETH

PRIVATE SALE PARAMETERS:
 Sales Volume of Private-Sale: 11,733,205 BCCT
 Private-Sale Price: 1 ETH = 7,500 BCCT (bonus included)
 Minimum Buying Transaction: 10 ETH
 Maximum Buying Transaction: 100 ETH
BONUSES: 50% of the Main Sale price
 PRE-SALE PARAMETERS:
 Sales Volume of Pre-Sale: 17,599,807 BCCT
 Pre-Sale Price: 1 ETH = 6,250 BCCT(bonus included)
 Minimum Buying Transaction: 0.1 ETH
Maximum Buying Transaction: Unlimited Bonuses: 

BONUSES: 25%of the Main Sale price
 MAIN SALE PARAMETERS:
 Sales Volume on Main Sale: 68,443,693 BCCT
 Price on Main Sale: 1 ETH = 5,000 BCCT
 Minimum Buying Transaction: 0.01 ETH
 Maximum Buying Transaction: Unlimited
BONUSES: 10%-0%of the Main Sale price 

TOKENS DISTRIBUTION


USE OF FUNDS

OUR TEAM
VYACHESLAV GREKOV 
CEO
EUGENE KIPPER 
CFO
EVGUENIY TOUMBOV 
COO
IVAN NIKOLAIEV 
SOFTWARE ENGINEER
MIKHAIL KOMAROV 
DESIGNER
EDEN RONQUILLO 
COMMUNITY AND PR MANAGER
YAROSLAV 
VELESLAVOVHEAD OF RFID DEPARTMENT

ADVISERS
GIOVANNI CASAGRANDE 
Giovanni is notable blockchain industry figurehead, growth hacker and he is a co-Founder of Black Marketing Guru, a digital marketing and advertising startup based in Rimini, Italy. He is also an Icobench Top20 Expert and advisor in a lot of projects
GIACOMO ARCARO 
Top50 IcoBench Expert, co-founder of Black Marketing Guru one of the most important European Growth Hackers featured on the Financial Times IlSole24Ore and Los Angeles Times
MANUEL ARLOTTI
  IcoBench Expert, sales and marketing advisor for the TOP #100 European Industries. #120 most followed profile on LinkedIn Europe ICO ambassador and Advisor of the TOP #3 Italian ICO
KAMAL MUSTAFA Kamal
 is an experienced Data Scientist with Computer Science background and has worked on many projects in Natural Language Processing Machi
KRUTESH SHAH 
Expert in Business Analysis of Blockchain platforms and Infrastructure with an in-depth knowledge of ICO start-to-finish processes. Skilled in Venture Creation and Strategic Partnership building.
JOHN-ROGER PAPADOPOULOS 
Manager, entrepreneur, strategist and a crypto enthusiast. He has been a part of the crypto community since 2012 and he has contributed in countless projects since then. He has high quality standards and he works only with high level professionals. He is a proud member of the ICO bench expert team and he is well known for his unbiased and independent opinions.
YUICHIRO OKAZOE
  is a Japanese experienced Digital Marketing professional with a demonstrated history of working for ICO projects in Japan. Skilled in Search Engine Optimization (SEO), PR, Facebook Marketing, Search Advertising, and SEO Copywriting. Have a strong affinity towards media and communications.

The following is a review that I present to all of you in searching for information and knowing the BEVERAGE.CASH project that is currently being run by our team, if there are deficiencies in explaining this article, don’t worry, I have prepared a link for you to get accurate information and of course you will be able to speak directly with our team, at the link.

For more information and to join BEVERAGE.CASHsocial media, please follow the following resources.

website: LINK
whitepaper: LINK
ANN TREAD: LINK
facebook: LINK
twitter: LINK
instagram: LINK
telegram: LINK
youtube: LINK

AUTHOR
BITCOINTALK: https://bitcointalk.org/index.php?action=profile;u=1949596
ETH: 0x63f77c27DF9f3db79E1feEC19dDc69990E962c03

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